Promotion:

We Devine Fresh will give promotions monthly or even weekly since we are going for a high end product. A well priced product that you don’t have to think about spending money on, just once you see it , taste it your brain clicks and throws money on the counter. Now I know that sounds like some mind controlling but it’s not, I simply mean from our Fresh product that brings nothing but freshness to something that people see is bad, but everyone deserves a day or night or even a moment to themselves. “Promotional pricing, however, can have adverse effects. Used too frequently and copied by competitors, price promotions can create “deal-prone” customers who wait until brands go on sale before buying them. Or, constantly reduced prices can erode a brand’s value in the eyes of customers. Marketers sometimes become addicted to promotional pricing, especially in difficult economic times. They use price promotions as a quick fix instead of sweating through the difficult process of developing effective longer-term strategies for building their brands.”( Armstrong & Kotler (2011). Marketing: An Introduction, 10th Ed. Prentice Hall Publishing-Pages294) Our promotions are simple we will give you a deal here and there like on special holidays you can get 50% off a big bottle of Devine fresh. Another deal would be adding more flavor bottles to your package at certain times. We will also allow our distributers to do promotions like ladies night or 20%-30% off on special events or days. We just don’t want to give to much promotions so that you wait forever for a bottle. We want you to fall in love with brand and spread the word and become a loyal customer by really tasting the product and it’s fresh uniqueness. And with it’s uniqueness waiting for promotions or particular discounts will be to long away from getting a new bottle.